For decades, organizations have relied on the “carrot and stick” approach to drive performance. But what if we’ve been thinking about motivation all wrong? It’s not about reward versus punishment—it’s about understanding how effort connects to reward.

This session introduces the 1-5-9 Framework, a practical model that redefines the relationship between motivation and compensation. Attendees will learn how to calibrate their sales compensation plans to create consistent forward momentum, avoiding both burnout and complacency. Using real examples and interactive discussion, you’ll see how designing plans around top performers can elevate the entire team, transforming compensation from a simple payout to a sustained source of inspiration.

This framework isn’t limited to sales—it can be applied across incentive and recognition programs to strengthen engagement and performance.

Key Takeaways:

• Learn how to design sales plans around top performers to drive peak results and team-wide motivation
• Explore the key questions that reveal what truly inspires employees to perform at their best
• Understand how to build agility into compensation design to keep motivation dynamic and aligned with business goals