Guy is the owner and founder of Westcomm, a full-service communications firm with expertise in employee and benefits communications, marketing and video storytelling. Over the past 25+ years, Guy has developed a passion for helping HR teams bridge the gap with employees. He champions communications that help employees really understand their benefits and, more importantly, how to use them effectively. Through segmented and personalized communications that leverage content and design in meaningful ways, the Westcomm team helps companies move the needle—from increased enrollment, greater education or improved engagement. Guy, a true marketer at heart, also partners with marketing departments to provide storytelling and marketing campaigns. He has helped shape communications initiatives for small business start-ups and established multi-national corporations. Prior to starting Westcomm in 2001, he ran internal communications for a global division of Visteon Corporation.