Name
How BD Designs and Communicates Benefits to Employees Earning Under $55,000
Date
Tuesday, May 20, 2025
Time
1:00 PM - 2:00 PM
Track
Benefits
Session Format
Case Study
Target Attendee Experience Level
Intermediate: Hands-on and Practical Application
Description

Employees at different income levels have distinct needs when it comes to employer-provided benefits and support for their well-being. In this session, learn how BD focuses on mitigating the impact of rising healthcare costs while offering comprehensive, competitive and affordable benefits options with an emphasis for associates earning $55,000 or less. This session will highlight the unique challenges faced by this population, primarily within BD’s manufacturing workforce in rural areas, and how BD adapted its benefits and wellness programs to meet these needs. The session will also explore how BD aligns these initiatives with its broader business, labor and Total Rewards strategies, and the communication tactics used to ensure all associates are informed about the available support.

Join us to gain insights into designing and communicating benefits that are accessible and effective for employees with diverse needs, ensuring alignment with company objectives while improving employee engagement and well-being.

Key Takeaways

  • Discover tools for assessing the unique needs and challenges of lower salary populations.
  • Learn practical ideas for designing a benefits program that aids in the well-being and retention of lower-salaried employees.
  • Implement effective communication strategies to increase engagement with benefits and well-being programs.